City Football Group Partners
PUMA
In July 2019, PUMA became the Official Partner of Manchester City and then expanded their partnership portfolio to include CFG clubs in Melbourne, Lommel, Girona, Mumbai, Montevideo, Palermo and Bolivia supplying kits, apparel, footwear and equipment for all teams including Men’s, Women’s and youth football.
Activation Highlights
PUMA & CITY FOOTBALL GROUP
PUMA’s partnership with CFG is the largest deal that PUMA have ever done, both in scope and ambition. The partnership is shaped by shared values of authenticity and innovation, and a genuine love for beautiful football. These values have and continue to drive the partnership, changing the game beyond the pitch, pioneering new ways to push forward the clubs’ communities, teams and football whilst also bringing fans together at both local and global levels.
The partnership was the start of an exciting new chapter for CFG and has grown with the Group over the past four years with PUMA now being an official partner of eight CFG clubs in Manchester, Melbourne, Lommel, Girona, Mumbai, Montevideo, Palermo and Bolivia.